By Robert C. Solomon

Is enterprise ethics a contradiction in phrases? totally now not, says Robert Solomon. in reality, he keeps that sound ethics is an important precondition of any long term company, and that excellence in company needs to exist at the starting place of values that almost all folks carry expensive. Drawing on two decades of expertise consulting with significant firms on ethics, Solomon clarifies the tough moral offerings everybody in enterprise face. He makes use of an "Aristotelian" method of remind readers corporation--like an individual--is embedded in a group, and that company values comparable to equity and honesty are meaningless till remodeled into motion. and not using a base of shared values, belief and mutual advantages, modern nationwide and foreign company global might crumble. in response to his conviction that advantage and revenue needs to thrive jointly, Solomon either examines the ways that poor values truly ruin companies, and debunks the pervasive myths that motivate unethical company practices. entire with a operating catalog of virtues designed to demonstrate the significance of integrity in any enterprise state of affairs, this compelling instruction manual features a gold mine of knowledge for both the small enterprise supervisor or the company government being affected by moral concerns.

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Additional info for A Better Way to Think About Business: How Personal Integrity Leads to Corporate Success

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If money means something to us, then it is because we endow money and making money with meaning. And where there is meaning, morality cannot be far behind. When we dehumanize talk about business, we should not be surprised that we face dehumanizing policies, strategies, and institutions in business. In many ways, business is an exemplary human activity, involving as it does mutual attention to needs, desires and demands, creative and productive activity, face-to-face negotiation, acknowledgment of certain rules of fair play, and the importance of trust and keeping one's word.

There is too much at stake for too many people to think of business as merely a game. In finance, in particular, transactions too easily seem like games because of the level of abstraction of the activity. ) It takes some imagination and attention to appreciate the effects of market speculation and fiscal policies on flesh-and-blood people. Insofar as finance merely deals with numbers, it is easy to see the figures on the market sheet as nothing more than a scorecard. When dealing with customers, on the other hand, the illusion of impersonality quickly disappears.

They follow their values and develop their virtues, and winning then comes as a matter of course. " But even a genius has to be sufficiently steeped in the culture that makes his or her invention possible. We will never understand the world of business (or any other human world) unless we begin with human interrelations and how people "fit" into cultures, organizations, and institutions. It is not first of all individual motives and attributes that make the business world possible. It is an established set of practices, in which implicit rules, tacit knowledge, and collective values, needs, and understandings, not individual personalities, are the principal structure.

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